He isnt running at people and shooting from distance all the time. However were did that get him or the team? Its not like he is scoring less goals and assisting less, every year. He is less spectacular, but more effective.
You mentioned how using stats to back up improvement is a fallacy by comparing him with Ronaldinho. However a lot of Ronaldinhos goals and assists came from set pieces (freekicks, corners and penalties) and Rooney doesnt take penalties or set pieces. Ronaldinho didnt do anything when it really mattered and thus didnt win anything either.
Rooney was fantastic against Milan, the media hype was around Kaka and Ronaldo and in the end he stole the limelight from both of them.
Rooney is 21 and I cant think of any players who have achieved as much as he has at the same age. He is one of the best players in a championship winning team and if he continues to be one of the best players in a championship winning team that gets to the latter stages of the CL I will be very happy with him.